The Marginalian
The Marginalian

Life in a Day: Google Crowdsources Humanity

What does “humanity” actually mean? How do the 6.7 billion lives around the world, with their daily triumphs and tragedies, amount to one cohesive human story? That’s exactly what Google is trying to document in the freshly launched Life in a Day project — a cinematic experiment to document a single day, as seen through the eyes of people around the world. (Sound familiar? Very familiar? Just sayin’…)

Google is crowdsourcing submissions from filmmakers and ordinary folks alike who, on July 24, will have 24 hours to capture a snapshot of their lives on camera. The project is a partnership between YouTube, LG, director Kevin Macdonald, and legendary producer Ridley Scott of Blade Runner and Thelma & Louise fame.

Dubbed “the world’s first user-generated feature film,” Life in a Day is set to premiere in January 2011 at the Sundance Film Festival. (Here’s what festival director John Cooper has to say about the project.) Creators whose footage makes it into the film will be credited as co-directors, and the 20 top contributors will get to attend the premiere at Sundance.

We’d be remiss if we didn’t reiterate the striking similarity of the premise to the One Day on Earth project, with a dash of 8 Billion Lives mixed in. So while being backed by Google and Ridley Scott certainly gives Day in a Life the leverage to gain critical enough a mass to offer a truly comprehensive snapshot of humanity, we’d have to extend a slight eyeroll at all the gushing about how “innovative” and “groundbreaking” the effort is.

Still, we strongly encourage you to take part — if anything, it’s a fun experiment and any opportunity to feel even a little bit more connected to our fellow human beings is an opportunity worthwhile.


Published July 8, 2010




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